Mobile App Design

Modernizing Domestic Helper Recruitment


I worked in a team of three to design MyHelper, a recruitment app, from scratch. The app aims modernize domestic helper recruitment in Hong Kong, allowing helpers to build detailed profiles and employers to post job listings.

My Role

Team

Interface Design
UX Research
Prototyping

Client

Darmax Global
Jan to Feb, 2023

(1 month)

Duration

Hanna Palencia 
Ronya Li

Problems

Hiring domestic helpers is a hassle.

Domestic helper recruitment in Hong Kong requires a digital transformation to facilitate more efficient connections between helpers and employers.

Goal

Develop an app to streamline domestic helper hiring and job search.

Market Reference

  • Sharable recommendations to Social Media

  • In-office support team

  • Easy and clear flow to create resumes

HelperChoice

  • Designed from employer’s perspective

  • Fast and contactless process with no papers delivered

HelperPlace

Key Insights

A total of 6 interviews with helpers and 5 with employers were conducted; 24 survey responses from helpers and 5 from employers were recorded.

Interview + Survey

One group of potential app users will be people who are busy with work, requiring the need to hire helpers. Therefore, my goal was to make the app as simple to use as possible in order to save users' time. I used procreate to quickly sketch out my ideas.

Wireframes + Ideation

Wireframes

  1. In-app Verification

    Enable users (both helpers and employers) to verify their profiles in the app to increase legitimacy

  2. Easy Profile Creation

    Allow users to create job listings and resumes easily

  3. Chat System

    An in-app messaging feature that allows users to communicate directly without revealing their personal contact information

    * Due to time constraints and the scope of this project, the client advised that this feature be included only for future development of the project.

Ideas

Design System

Blue was chosen as the brand color since it appears cool, transparent, and trustworthy. A lighter shade of blue also conveys a more relaxed and carefree image, which is consistent with the brand's image.

High-fidelity Prototype

The final screens were designed to meet the needs of potential users.

I created the high-fidelity prototype using Figma.
In general, I wanted a modern look with a minimalist design that would portray a credible image of the brand.

Sneak Peak

Organizing Information

A substantial portion of the app, such as the job and employer details, will be filled with customized information. Therefore, I wanted the screens to be clean, well-organized, and simple to read. I was inspired by dating apps, where a user's information is also highly customizable.

Priority

The most important information, such as salary and work day, is displayed at the top. Badges are used to present tasks and helper preferences as it adds aesthetic value, and the content of these sections can change.

Log In

Final Screens

Looking for jobs

Looking for helpers

A scroll-down view for a more mobile-friendly experience + the ability to easily skip through sections that are unnecessary for certain users.

Helper’s View: Create Resume

Verify an account with phone number and easy video verification scheduling. Verified accounts will be granted a green badge.

Prompted to create resume or view jobs

Prompted to create job listings or view helpers

Subscribed employers can enjoy premium features and manage their subscription plan anytime.

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Employer’s View

Home Screen

Helper’s View

Create Resume and Job Listing

View detailed job listings and helper profiles, one-click apply feature, bookmark favourite jobs and helpers.

Helper’s View: View and Apply for Jobs

Looking for Jobs and Helpers

Employer’s View: View and Contact Helpers

In-app Verification

Employer’s View: Create Job Listing

Subscription

Project Takeaways

We are delighted to share that our client has decided to adopt our design!

As the lead UI designer, I was given the opportunity to showcase my skills and expertise by developing a design system for this project. With me and my team's research insights and collaborative efforts, we were able to create a design that not only met but exceeded our client's expectations.

Feel free to play around with the prototype below and share your thoughts!

SCROLL

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